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In this section we’ll take a look at the different types of concert tickets. Different brokers target different types of seating and you’ll need to understand what type of seats to buy for the right event, your experience, and your budget.

General Admission/Floor/Pit/Lawn

General admission (GA) seating comes in several forms, but they all mean the same thing. You have a ticket to get in the door, but it’s first come first serve for the best spot.

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If you are at a smaller concert on the floor where there isn’t a designated pit, you’ll be moshing to hold your spot at the front of the stage. Being on the GA floor is a completely different concert experience compared to reserved seating. Some people want to be in the action on the floor, while others want a guaranteed spot.

GA seats are often subject to undercutting since everyone holds the same ticket. Once one person in the marketplace lowers their price, the rest follow to stay in line. GA tickets should be carefully considered. You must ensure the event will sell out if you want to sell your tickets for a profit. For events with general admission and reserved seating, stick to buying the reserved seats.

Pit tickets (general admission closest to the stage) are often marketed as Platinum tickets which come with a higher price tag, eliminating the chance to resell at a profit.

General admission tickets are great for up and coming artists who are under the radar. And as long as they aren’t Platinum tickets, they often represent a great deal and are perfect for brokers who aren’t looking to invest a lot to start.

Reserved Seating

Reserved seats are what you should be trying to buy for resale most of the time. Each seat offers a unique experience with its own price.

Be sure to look at the seating chart and see where the price breaks are. You don’t want to overpay for seats when there are cheaper seats just a few seats over.

If you are selling reserved seats, the show doesn’t need to sell out for you to make money since every seat represents a unique experience. People will always pay more for quality seats close to the stage, or aisle seats.

Reserved seats allow you to control your price more closely than General Admission tickets.

Obstructed Seating/Partial View

Obstructed/partial view seats should only be considered for resale when the event is the MLB Championship, the Superbowl or another high profile sporting event.

Your view is literally blocked…you will likely be behind a pillar, at the very side of the stage, or some other inconvenient location that doesn’t give the full experience.

Make sure to pay attention to the ticket details as this will be declared and something you’ll want to avoid almost every single time.

Standing Room Only

Standing room only tickets should also only be considered at major sporting events or extremely rare circumstances. If you think you can snag a chair and it will be ok and no one will notice…you might be out of luck. You are standing the whole event. The majority of people do not want to pay over face value for these tickets so avoid these as well. This will also be declared on the ticket details.

Accessible Seating/Companion Seats

Do not buy accessible seats or companion seats. This would be the equivalent of parking in a handicap spot just because you were in a hurry. Do not buy these seats to make money.

Aisle Seats

Aisle seats are preferred! Always go after aisle seats first as they are often desired. You can get up to get that beer without having to hop over 20 people. You can also demand a higher price with aisle seats.

Single Seats

Single tickets are not great for resale. Generally people know if they only need a single ticket, they can get a deal. Single reserved seats should only be bought for extremely rare events.

And brokers who buy GA seats for resale often buy in groups and are willing to split up the tickets to sell as 1 or 8 tickets at once.

Groups of 3

Instead of buying a single seat, or a pair, look to buy and sell a group of 3 seats. Ticketmaster generally doesn’t allow single seats to be left, so looking to buy 3 seats can open up different seating options, and can be a good return on your investment.

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  • Search up to 500 events per page
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